Ever felt like your brain was so crammed with ideas, plans, and to-dos that you couldn’t think straight?
I’ve been there. It’s like having twenty tabs open in your mind, all playing videos at full blast. No one can work like that - not effectively, anyway.
That’s where my "Purge and Prune" process comes in.
It’s a no-nonsense, two-step method that helps you clear out the noise, cut back the non-essentials, and zero in on what truly matters.
Trust me, once you try it, you’ll wonder why you’ve been dragging all that mental baggage around.
Here’s how it works.
Step 1: Purge
Get it out. ALL of it. Grab a notebook, a whiteboard, or even the back of an envelope if you need to.
A bottle of red wine helps too! Write down every single idea, goal, worry, and task that’s clogging up your brain.
Don’t hold back. This stage isn’t about sorting or prioritising. It’s about dumping every thought onto the page so you can actually see what you’re carrying around.
Dream projects? Write them down. Work deadlines? On the list. That random thought about repainting your kitchen? Yep, it goes on there too.
When I do this, I go full pelt. I don’t stop to judge myself or wonder if I’m being silly. I just purge. And the result? Instant relief. It’s like clearing your desk after weeks of chaos. Suddenly, you’ve got space to breathe.
Step 2: Prune
Now it’s time to get ruthless. Take a hard look at your list and ask yourself a few pointed questions:
Which of these things will make the biggest impact?
What aligns with my goals?
What’s just filler, fear-driven delay, or someone else’s priority - not mine?
This step might sting a little. Saying no to ideas you love (or commitments you’ve outgrown) takes guts, but here’s the truth: Less is more.
By pruning back the noise, you give your energy to the projects and priorities that actually deserve it. That’s when the magic happens. Just get rid of all the BS 💩 in your life.
When I did this recently, I had to cut some things that felt important but weren’t moving me forward. And the second I gave myself permission to prune?
Boom. Clarity. I knew exactly where my focus needed to be.
Why This Works
Here’s the thing about overwhelm: It doesn’t just steal your time, it robs your momentum. When you’ve got too much going on, you move slower, make messier decisions, and end up spinning your wheels. That’s the real cost of trying to do it all.
The Purge and Prune method flips that on its head. By clearing the mental clutter and tightening your focus, you create space to think clearly, act decisively, and achieve results you can actually be proud of.
Your Next Step
If you’re ready to get serious about moving past the overwhelm, start here:
Take 15 minutes today to purge. Write down every idea, task, or worry crowding your brain.
Tomorrow, prune that list. Cut it back to the priorities you know will drive impact.
Once you’ve done that, you’ll see the path ahead. From there, it’s all about action.
And if you’re fired up for more? The CreActivist Method™ takes this concept to a whole new level. It’s the ultimate framework to clear the noise, solidify your strategy, and finally make bold moves that matter.
👉 Sign up here to learn how to join the movement for free.
Remember, growth isn’t about adding more. It’s about focusing on what truly counts. Purge the noise. Prune what holds you back. And then? Go all in.
What’s stopping you? Start now. Your future self will thank you. 👊
Need a push - a gentle nudge? Just book a quick call with me here now - worth a chat?
John (Nick) Atkinson The CreActivist Marketer who is Doing it Differently!
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